Corporate
BRIEF HISTORY OF THE COMPANY
During the 1960s, the late Mr Lau Leng Yeaw operated a vegetable wholesale business in Muar, Johor, Malaysia. The late Datuk Lau Chong Wang and the late Dato’ Lau Bong Wong then joined the family’s wholesale business and proceeded to diversify into other businesses, among them the growing of broilers for the local market.
Adoption of modern techniques and effective cost control measures enabled the business to prosper and with more family members joining the management team, among them, Mr Lau Chia Nguang, Tan Sri Lau Eng Guang and Tan Sri Lau Tuang Nguang, the company expanded vertically into breeder farms, slaughtering plants and food processing. The expansion culminated in the listing of Leong Hup Holdings Berhad (“LHH”) in the Kuala Lumpur Stock Exchange (now known as the Main Market of Bursa Malaysia Securities Berhad) on 29 October 1990.
Over the next 20 years, LHH’s business expanded in scale and the LHH Group further diversified its operations vertically into feedmill production and trading (under Emivest Berhad) and layer farming (under Teo Seng Capital Berhad) in Malaysia; food processing and trading under Lee Say Group in Singapore; integrated poultry farming and feedmill production under PT Malindo Feedmill TBK in Indonesia; and integrated poultry and feedmill under Emivest Vietnam Group in Vietnam.
On 24 April 2012, LHH and Emivest Berhad were both delisted from the Main Market of Bursa Securities Malaysia Berhad (“Bursa Securities”) following privatisation by Emerging Glory Sdn Bhd. Upon completion of restructuring, on 9 September 2014, Affinity Equity Partners (S) Pte. Ltd. invested into Leong Hup International Sdn Bhd and acquired 23% equity interest while the founding Lau family held the remaining 77% of the company.
On 17 August 2018, Leong Hup International Sdn Bhd converted into a public company and became Leong Hup International Berhad (“Leong Hup International”). On 16 May 2019, Leong Hup International was successfully listed on the Main Market of Bursa Securities, making it the largest poultry related initial public offering (IPO) in Southeast Asia, raising in total RM1.03 billion.
Today, Leong Hup International is one of Southeast Asia’s leading fully integrated poultry operators and its operations now spreads across Malaysia, Indonesia, Vietnam, Singapore and the Philippines, which are attractive consumer markets, with a population of over 505.0 million people and significant growth potential. As Southeast Asia’s leading pure play integrated poultry operator, our operations span the entire poultry supply chain, encompassing livestock feed production, poultry breeding, broiler farming, layer production, further processed poultry products and retailing of ready-to-eat poultry and bakery products.
Vision
Leong Hup International aspires to be one of the top integrated poultry operators in the Asian region. We are committed to uphold trust and aim to be an exemplary organization for sales, quality and affordable food.
Mission
Leong Hup International aims to be the market leader in providing livestock feed and poultry products. Leong Hup International embraces a culture of innovation and value-adding to enhance quality and productivity. In addition to adopting the latest farm technology, we constantly provide training to our human capital and comply with internationally-prescribed bio-security standards.
CORPORATE VALUES
Enhancing customers’ experience
At Leong Hup International, we are committed to delivering high quality poultry products to our customers. We constantly engage with our customers for their feedback in our quest to achieve product and service excellence.
Operating business ethically
We at Leong Hup International uphold and promote the value of integrity in conducting our business affairs. In line with our business conduct, we ensure that responsibility and accountability are practised in all levels of our business operations.
Nurturing talents
As an equal opportunity employer, recognising and developing talents in human capital is an important aspect of our businesses at Leong Hup International. We actively promote a culture of respect and innovation within our team of diverse and well-trained talents.